De Beers Unveils Desert Diamonds Icons Campaign
De Beers is expanding its natural diamond marketing strategy with the launch of Desert Diamonds Icons.
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De Beers Report Examines How Americans Are Buying Diamonds in 2025
De Beers’ latest study explores changing consumer attitudes towards diamonds in the United States.
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Production Report for the Third Quarter of 2025
Q3 2025 production rose 38% to 7.7M carats, driven by higher output from Botswana’s Jwaneng mine.
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