Meet Our Founder: Andrew Martyniuk

Aug 13, 2025

At the heart of The Jewels Club is Andrew Martyniuk – a name well known in the UK jewellery world, and now increasingly recognised on the global stage. Over the past 15 years, Andrew has helped shape how the industry connects, collaborates, and grows – not as an editor or designer, but as a commercial strategist and platform builder.

With The Jewels Club, he’s bringing it all together – editorial, retail, real-world events, and digital tools – to create something entirely new.

"I’ve always believed this industry is full of brilliant people – but they need the right stage, the right energy, and the right audience. That’s what I’ve always built. And that’s what The Jewels Club is here to do.”

Andrew Martyniuk

The Jewels Club Founder - Andrew Martyniuk

South London Roots, Global Vision

Born and raised in Croydon, South London, Andrew began his career on the commercial side of publishing — not selling space for the sake of it, but building platforms that genuinely helped brands grow. He played a key role in launching Professional Jeweller in 2010, followed by WatchPro, helping both become market leaders.

"I wasn’t from Bond Street, Hatton Garden or the Birmingham Jewellery Quarter. I didn’t come into this with industry contacts. I had to build my network from the outside – by showing up, listening, and earning people’s trust.”

This determination shaped his early successes and helped redefine what a modern trade title could offer — from meaningful connections to impactful brand storytelling.

Building Platforms That Work

One of Andrew’s standout contributions was the Hot 100, launched under Professional Jeweller. This became one of the industry’s most-anticipated features — recognising the people behind innovation and progress across design, retail, and supply. The launch events and full media rollout reset expectations for how the trade celebrated its own.

He later co-founded The Jewellery Cut and shaped its live extensions, hosted in venues like The Royal Institution and The Pompadour Ballroom. These events became a fresh alternative to traditional trade shows, spotlighting emerging designers to a wide mix of press, buyers, and collectors.

The Jewellery Cut Live at Hotel Cafe Royal

The Jewellery Cut Live at Hotel Cafe Royal

“We didn’t want to be conventional. We wanted jewellery to feel as culturally electric as fashion or art. People wanted a modern, editorial way to discover new names.”

That approach paid off—coverage followed in Forbes, The New York Times, and Instagram’s editorial picks as a top account to follow during London Fashion Week.

The Jewels Club: What’s Next Starts Here

The Jewels Club is Andrew’s most complete vision yet — a hybrid media and membership platform blending trade insight, consumer discovery, editorial storytelling, and live gatherings.

“Retailers need content. Designers need visibility. Consumers want to buy meaningfully. The Jewels Club sits at that intersection—where story meets sales.”

Commitment to underrepresented voices drives its mission.

“I know how hard it is for cool designers and smart brands to secure shelf space or real attention. This is the place where that changes — where you don’t need backing by a big group to be taken seriously.”“I know how hard it is for cool designers and smart brands to secure shelf space or real attention. This is the place where that changes — where you don’t need backing by a big group to be taken seriously.”

Since launching in 2025, The Jewels Club has:

Built an international readership and subscriber base
Delivered a high-engagement newsletter (30%+ open rates)
Relaunched the Hot 100 under its own banner with global categories
Welcomed exhibitors from Cyprus, Thailand, the US, and more
Created The Jewels Club Live, a two-day showcase at Leake Street, London, in November

Memberships for industry and jewellery lovers available

Memberships for industry and jewellery lovers available

“This is about building something that lasts—smart, exciting, and genuinely useful.”

Still Hands-On, Still Creating

Andrew remains at the heart of it all — from writing headlines and curating content to planning event layouts, securing sponsors, and even building the app. He’s equally likely to DM a designer overnight or work a late marketing pitch.

“That’s how it works for me. I stay rooted in the industry — not in boardrooms, but at the bench, in the studio, and via real conversation.”

The Jewels Club Take

Andrew Martyniuk isn’t trying to replicate what already exists. With The Jewels Club, he’s building something new — an ecosystem of credibility, connection, creativity, and commerce.

In 2025, his impact was officially recognised when he was named to the Professional Jeweller Power List, one of just 20 individuals chosen industry-wide—alongside leaders like Lorna Haddon (Beaverbrooks), John Ball (Brown & Newirth), Jean Ghika (Bonhams), Sara Prentice (Garrard), Chris Oliver (Goldsmiths’ Centre), and others driving jewellery’s future.

That peer recognition underscores the real difference Andrew is making — and sets a powerful tone for what The Jewels Club can bring next.